If you’re ready to turn your creativity into profit, one of the first big decisions you’ll face is finding the best platform to sell templates. With so many options—from Etsy to your own website—it can feel overwhelming. The platform you choose will determine not just your visibility, but also how much time you spend managing orders, communicating with customers, and delivering your designs.
Let’s explore the top options, the challenges you might face, and why the right tools matter when deciding on the best platform to sell templates.

Selling on Etsy
Etsy is often considered the go-to platform to sell templates because it has a massive built-in audience. Millions of shoppers visit Etsy every day looking for invitations, cards, planners, and more. For a new seller, it’s one of the easiest ways to get in front of buyers.
But here’s the catch: customers expect instant access to their purchases. Without a system to automate delivery, you’ll be stuck manually emailing files, handling small edit requests, or explaining details that should be simple. While Etsy is a great starting point, it becomes the best platform to sell templates only when paired with tools that automate the customer experience.
Selling on Your Own Website
Running your own shop gives you full control over branding, pricing, and customer relationships. Many sellers dream of this path because it means no competing listings and no marketplace fees.
The downside is the amount of setup required. You’ll need e-commerce tools, payment processors, and a reliable system for digital delivery. Plus, traffic is entirely up to you—meaning marketing is essential. With the right tools, your website can be the best platform to sell templates for building a long-term, recognizable brand.
Selling on Multiple Platforms
Some sellers diversify by listing their templates on Etsy, their own website, and other marketplaces. This strategy maximizes reach and creates multiple income streams.
The challenge is management. Juggling orders, updates, and customer messages across different platforms can become overwhelming. Without the right workflow, selling in multiple places could turn into a full-time job. For this reason, the best platform to sell templates may not be about one specific site, but rather the system you use to manage everything efficiently.
Why the Right Tools Matter
No matter where you sell, your tools can make or break your success. Think of it like running a bakery: you could knead every loaf by hand and personally call every customer when their order is ready—or you could use mixers, ovens, and systems that streamline the entire process.
Choosing the best platform to sell templates isn’t just about location—it’s about how smoothly you can deliver products and keep customers happy. The right tools ensure you spend less time troubleshooting and more time creating.
How Templett Simplifies Selling
This is where Templett makes the difference. Unlike other design apps that stop at the creation stage, Templett supports you through the entire selling process:
- Seamless Etsy Integration: Connect your Etsy shop directly to Templett. When a customer makes a purchase, Templett automatically delivers the template—no manual steps required.
- Customer-Friendly Editing: Buyers can customize their template in Templett’s editor. That means no more emailing files back and forth or fielding endless questions.
- Hands-Off Delivery: Templett manages edits and delivery automatically, freeing you from constant interruptions.
With these features, Templett transforms Etsy into the best platform to sell templates—because you’re not stuck managing the back end, only designing and growing your shop.

Choosing the Best Fit for You
So, what’s truly the best platform to sell templates? It depends on your goals:
- New sellers often benefit most from Etsy’s built-in traffic.
- Established brands may prefer their own websites for full control.
- Ambitious sellers might combine multiple platforms for maximum visibility.
The common thread? Success comes from pairing your platform with tools that streamline the process. Without that, even the “best” platform can feel overwhelming.
Final Thoughts
Choosing the best platform to sell templates is a big step, but the decision becomes easier when you think about workflow. You want a setup that lets you spend less time fixing problems and more time designing templates that sell.
With Templett, you get exactly that. Whether you sell on Etsy, your own website, or both, Templett handles customer delivery and editing so you don’t have to. That way, you can confidently choose the best platform to sell templates—knowing you have the right tools to back you up.
